The EssentialShowbiz Dictionary™

of Entertainment Industry Terms

Viral

1 minute read | Last updated: 4 months ago

What does Viral mean?

Viral refers to content that spreads rapidly and widely across the internet through social media, video platforms, and other digital channels. Viral content often gains significant attention in a short period due to its shareability and engagement with audiences. Viral content can include videos, memes, blog posts, or social media challenges. In the entertainment industry, viral content helps promote films, TV shows, and products, sometimes unintentionally. Related terms include Trending, which refers to content currently popular, and Clickbait, designed to attract clicks and views.

Example:A behind-the-scenes video of a popular actor dancing on set goes viral, generating millions of views and promoting the upcoming movie.
Example: A video game trailer goes viral, attracting widespread attention and boosting sales due to its unique animation style.

Did You Know?
The term “viral” is derived from the way a virus spreads quickly from person to person, much like popular internet content!

You can also find “Viral” and related terms in this category: Marketing and Promotion.
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