The EssentialShowbiz Dictionary™

of Entertainment Industry Terms

Showcard

1 minute read | Last updated: 4 months ago

What does Showcard mean?

Showcard refers to a printed card or promotional material used by models, actors, or performers to showcase their professional photos and key details, such as height, measurements, and contact information. Showcards are typically handed out at casting calls, go-sees, and other industry events, allowing casting directors and agents to quickly assess a performer’s suitability for a role or project. They are similar to business cards but contain more detailed information relevant to casting decisions. Showcards are an essential marketing tool for models and actors to stand out in a competitive industry.

Example:A model brings her showcard to a go-see, showcasing her latest professional photos along with her height and contact details for the casting director.
Example: An actor uses a showcard with a headshot, physical stats, and agent contact information when attending auditions to leave a lasting impression on casting directors.

Did You Know?
Showcards are commonly used in fashion shows to help designers and casting directors quickly match models with their looks!

You can also find “Showcard” and related terms in this category: Becoming an Actor.
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