The EssentialShowbiz Dictionary™

of Entertainment Industry Terms

Name Talent Only

1 minute read | Last updated: 4 months ago

What does Name Talent Only mean?

Name Talent Only refers to a casting requirement in which only well-known actors, directors, or other industry professionals are considered for a project. This type of casting call is often used for high-profile films, TV shows, or commercials where the presence of a recognized name is considered essential to attract audiences or investors. “Name talent only” is a strategy used to ensure a project’s success by leveraging the celebrity status and drawing power of known figures.

Example:A major studio releases a casting call for name talent only, seeking A-list actors to lead its upcoming blockbuster.
Example: A luxury brand hires name talent only for a commercial, believing that well-known actors will enhance the prestige of the ad campaign.

Did You Know?
Projects that use “name talent only” often secure larger budgets because they can guarantee a return on investment through star power!

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