Marketing Plan

A marketing plan is a strategic document outlining the promotional tactics used to generate buzz and build an audience for a film, TV show, or entertainment project.

Martini Shot

The martini shot is the final shot of the day on a film or TV set, signaling that production is wrapping up and the cast and crew can relax.

Matching

Matching refers to maintaining visual continuity in film and TV production, ensuring consistency in actors, props, costumes, and sets from shot to shot.

Matinee

A matinee is a daytime theatrical or cinema performance, often held in the afternoon and sometimes offering discounted tickets for early showings.

Meal Penalty

A meal penalty is a fee paid by a production when meal breaks are not provided on time, compensating actors and crew for missed breaks during filming.

Media (Usage)

Media usage refers to how a performance or image can be used across different media platforms, such as TV, radio, print, and digital channels.

Meisner Technique

The Meisner Technique is an acting method that emphasizes spontaneous reactions and emotional truth, helping actors respond authentically in their scenes.

Mentorship

Mentorship is a professional relationship in which an experienced individual provides guidance and support to someone less experienced in the entertainment industry.

Merch

Merch refers to branded products like clothing, posters, and memorabilia sold to promote films, TV shows, or musical acts, often used to engage fans.

Merchandising

Merchandising is the practice of creating, selling, and promoting products related to films, TV shows, or entertainment properties to generate additional revenue.